After all the hard work we’ve put in to launch our recent face lift, we’ve inevitably picked up a (slightly geeky) interest in branding everywhere. The best-known brands such as Apple & Nike are instantly recognisable with just a symbol (um…can we count Prince) in that category?), but how effective would those brands be without the correct placement?
Just for fun, we took a look at a few clever campaigns and some ingenious advertising placement. Which got us thinking…
…Why should the perfect brand placement just be left to the big boys?
You’ll be pleased to kno...
Sunday 18th September and my alarm goes off at 5am. Most people my age are just coming in from a night out whilst I am having to get up and don my lucky Leeds United shorts and get my running shoes on!
It was Great North Run time again…… I stood on the starting line at 11am surrounded by a multitude of bright charity vests and fancy dress outfits. After a gentle warm up led by a very enthusiastic personal trainer it was time for the off.
1 mile in: I was making good progress and passed a man running with a fridge on his back.
2 miles in: I passed a man in a full ...
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